The two categories I’d like to talk about today are Art Direction and Visual Effects… two more categories people tend to have a hard time distinguishing, especially with the increased reliance on CGI and other computer technologies… but they are much easier to explain than Sound Editing and Mixing.
Art Direction
Art Direction is probably the easiest to explain because it has its roots in the Theatre, much like Costume Design. In the simplest terms, Art Direction is the same thing as Set Design. Or the environment the characters of the film inhabit. For the longest time, Art Direction always described the physical environment of the film that actors could actually interact with… but now days, with the use of CGI to create fantastical computerized environments, it’s become hard to distinguish the concepts behind Art Direction and Visual Effects.
Especially when you are trying to differentiate the merits of films like ‘Alice in Wonderland’ and ‘The King’s Speech’. I will let ‘awardsnazi’ explain:
Visual Effects
Visual Effects, or special effects, is not the same thing as creating a CGI environment (that’s Art Direction). Visual Effects is how you manipulate the environment.
For the sake of having an example, let’s talk about James Cameron’s ‘Titanic’. The boat and its set decoration is an example of Art Direction… however, the sinking of the boat is an example of Visual Effects. Sound simple enough?
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